InFORM Report  
Q1 2022

Insights on Ecommerce Finance, Operations, Retail, and Marketing

In this edition, you'll get a deep dive into sales, price, and consumer demand data and insights gathered from 500+ brands selling across DTC channels and online marketplaces. 

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Expect major changes in post-pandemic consumer shopping behaviors.

2021 was a tumultuous time for ecommerce brands with supply chain disruptions, inflation, and the COVID pandemic impacting supply, demand, and sales throughout the year.

Despite these disruptions, the data shows that towards the end of Q1 2022, the world began to shift back to a sense of normalcy.

Use these insights to get ahead in the market and prepare for pivots in consumer shopping behavior. 

What's inside:

  • Top industries with largest increases and decreases in consumer demand YoY.

  • Average selling price across DTC channels and marketplaces. 

  • Marketplace Multiplier: DTC vs. marketplaces profitability.

  • Critical next steps to enhance your marketing campaigns, advertising spend, inventory management, and merchandising.